Business event processing identifies event patterns, connections between events, and allows users to establish triggers for action when certain trends appear. As SOA extends the reach of businesses and incorporates data and transactions both from inside and outside the enterprise, identifying both positive and negative trends can aid the company in responding quickly to either opportunities or threats.
Retailers, for example, can use event processing to proactively alert them about the success or failure of a product as goods move off the shelf, allowing them to make changes to pricing, inventory and marketing campaigns in real time; and by fleet management companies, to help them make instantaneous decisions on how to deal with products that are lost in transit or delayed due to unforeseen circumstances.
AptSoft is privately held, and neither company released the financial details of the deal. The AptSoft offerings will be wrapped into the WebSphere brand.
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